Resumé
EXPERIENCE
Marketing Head, Mantara - Luxury Home Hardware. Bangalore, India.
- Leading and working alongside a marketing team including freelancers, graphic designers as well as photographers.
- Brand management and creation of a comprehensive brand plan.
- Creating and executing marketing stragies and marketing campaigns.
- Working closely with the Business Development team to ensure uniformity in branding
- Merchandising of the studio.
- Strategising and implementing community building activities.
Marketing & Communications Intern, Ochi Distribution. Paris, France
- Website development on Shopify. Participated in visual merchandising, sales and retail, increasing sales by 17%
- Attended SILMO, Paris and helped in developing the Europe distribution by 12%.
- Executed monthly accounting of the business, logistics and inventory organisation.
Management Assistant, Nikitech Electric Pvt Ltd. Bangalore, India.
- Assisting the Director with daily tasks, organising and recording the MoM, preparing presentations and general management of business with the help of Tallying, ERP, e-planning & MS Office Suite.
- Keeping track of orders, maintaining customer/supplier relationships, overseeing shipping and logistics.
Social Media Marketing Intern, TLM Consultancy, Maharashtra, India.
- Management of 3 brands - Romaa Label, Curador by SKB and Plus91 golf on Instagram, TikTok, Facebook, Facebook Marketplace, Twitter and Pinterest.
- Creation of monthly profile strategies, blogger collaborations, email marketing and brand data analysis.
Content Writing Intern, Beyonder Travels Karnataka, India
Writing over 8 articles in 1 month about various personal travel experiences from the keywords/anecdotes given. Increasing 40 percent webpage traffic by social marketing.<https://beyonder.travel/south-east-asia/vietnam/the-napalm-girl-and-what-hap- pened-to-her/>
Biomedical Engineering Intern, C37 Healthcare, Karnataka, India
Experience with various biomedical equipment like CT scan machine, Ultrasound machine and Mammogram. Refurbished two X ray guns of CT machine.
SKILLS
MS Office (proficient) , Google Workspace (proficient), Canva (proficient), Adobe Suite (intermediate), Figma (beginner).
LANGUAGES
English, Hindi, Kannada, French
EDUCATION
2021-2023: MSc in Luxury management and Marketing - EMLyon Business school, Paris.
Affiliated semester at UAL: London college of fashion.
2016-2020: M.S.Ramiah Institute of Technology, Bangalore, Karnataka, India.
Bachelor of Engineering CGPA : 7.02
PROJECTS
Transforming early makers : Airpods earrings (EMLyon, Paris, France / 2 months)
For our first semester's final project, I was a part of a 6 member team wherein we built and presented our brand "Unio" - a luxury brand mainly focused on tech accessories with our first product : AirPods Earrings
Prototyping with fab : Recycled card holder (EMLyon, Paris, France / 1 month)
Recycling of old leather apparel into card holders with the use of laser cutting. We also incorporated small 3D printed accessories on the card holders. This was a project ac- complished by 6 people with the main of creating a sustainable and easy to use product.
Sensitivity Analysis of Medical Image Classifier for
Anonymization and Signal Processing of Electrophotonic Images for Early Disease Prediction, (Karnataka, India / 3 months)
EXTRACURRICULAR- ACTIVITIES
Head of Publicity Team, DECA, Ramaiah Institute of Technology
Lead a team of over 30 students and guided them through marketing and publicity aspects of the college fest.
Implemented marketing techniques like digital promotions and offline campaigning to sell T shirts for fund raising.
Head of Biomedical Engineering Cultural Dept, Medipulse, Ramaiah Institute of Technology
Organised over 5 events such as Fresher's Day and Farewell and worked on publicity for various events.
Made a yearly plan of all department events, to distribute tasks and responsibilities among various members.
Member of the nature club, Ramaiah Institute of Technology
Organised a number of campaigns and treks to spread awareness on different environ- mental crisis in the city while effectively cleaning up the city by picking garbage during the activities.